Business Insider is a business, technology, markets, and innovation news publication co-founded by Henry Blodget, Kevin P. Ryan, and Dwight Merriman, originally launched in 2007 as Silicon Alley Insider before adopting its current name. Business Insider's Twitter Score is 132 out of 1000 (an Excellent rating) as of August 2026, ranking #4,647 (top 1%) among 483,944 tracked accounts.
Business Insider is affiliated with Insider Inc. and is backed by Axel Springer SE, which acquired it in 2015 in a deal that valued the publication at $442 million, per reporting at the time. Previously, Bezos Expeditions had also backed the publication. In September 2024, MarketWatch reported that Axel Springer SE had reached a €13.5 billion agreement with KKR to separate its media assets, including Business Insider, from its classifieds business.
Business Insider covers business, markets, technology, and innovation, and operates a dedicated Markets section that includes a Crypto category, reflecting its recurring coverage of cryptocurrency and digital assets. Business Insider has accumulated 4,327,219 followers as of August 2026 and has published 787,239 posts on the platform. Business Insider has been mentioned by 3,233 accounts, with 19,443 total mentions.
Who follows Business Insider on X?
The accounts that follow Business Insider include 578 founders, 125 angel investors, 198 influencers and 154 VCs. Among them are Anthony Pompliano, Raoul Pal, Barry Silbert, Tyler Winklevoss, Alexis Ohanian and Mike Novogratz.