Business Insider is a business, technology, markets, and innovation news publication co-founded by Henry Blodget, Kevin P. Ryan, and Dwight Merriman, originally launched in 2007 as Silicon Alley Insider before adopting its current name. Business Insider's Twitter Score is 130 out of 1000 (an Excellent rating) as of October 2026, ranking #4,780 (top 1%) among 493,668 tracked accounts.
Business Insider is affiliated with Insider Inc. and is backed by Axel Springer SE, which acquired it in 2015 in a deal that valued the publication at $442 million, per reporting at the time. Previously, Bezos Expeditions had also backed the publication. In September 2024, MarketWatch reported that Axel Springer SE had reached a €13.5 billion agreement with KKR to separate its media assets, including Business Insider, from its classifieds business.
Business Insider covers business, markets, technology, and innovation, and operates a dedicated Markets section that includes a Crypto category, reflecting its recurring coverage of cryptocurrency and digital assets. Business Insider has accumulated 4,360,989 followers as of October 2026 and has published 788,841 posts on the platform. Business Insider has been mentioned by 3,262 accounts, with 19,528 total mentions.
Who follows Business Insider on X?
The accounts that follow Business Insider include 585 founders, 126 angel investors, 198 influencers and 152 VCs. Among them are Anthony Pompliano, Raoul Pal, Barry Silbert, Tyler Winklevoss, Alexis Ohanian and Jeremy Allaire.