Matt Cole is a Bitcoin treasury executive and institutional asset manager who serves as Chairman and CEO of Strive, Inc., a publicly traded Bitcoin-treasury asset-management firm listed on Nasdaq under the ticker ASST. Matt Cole's Twitter Score is 99 out of 1000 (a Good rating) as of November 2026, ranking #7,437 (top 5%) among 504,529 tracked accounts.
Matt Cole previously worked at California Public Employees' Retirement System (CalPERS) as a Portfolio Manager, where he oversaw more than $70 billion in actively managed global fixed-income assets across roughly 15 years. He is described by Strive as a long-time Bitcoin investor and advocate who leads its Bitcoin-treasury and structured-finance strategy, with Bitcoin serving as the hurdle rate for capital deployment decisions.
Matt Cole led Strive through a reverse acquisition of Asset Entities, completed on September 12, 2025, after which the combined entity was renamed Strive, Inc. and began trading on Nasdaq. Under his leadership, Strive also launched SATA, a publicly traded perpetual preferred-equity instrument. On January 16, 2026, Strive completed its acquisition of Semler Scientific, absorbing its existing Bitcoin reserve and making Semler Scientific a wholly owned subsidiary. Strive states this transaction made it the first Bitcoin-treasury company to acquire another publicly traded Bitcoin-treasury business.
Matt Cole is also affiliated with The Hurdle Rate Podcast. His account has published 3,470 posts and has been mentioned by 167 accounts a total of 568 times, reflecting consistent engagement within Bitcoin and institutional finance circles.
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The accounts that follow Matt Cole include 380 founders, 67 angel investors, 255 influencers and 5 VCs, among them Marc Andreessen, Laura Shin, Michael Saylor, Anthony Pompliano, Udi Wertheimer and Ryan Selkis.