MATTEL (@Mattel) — Twitter Score 8 out of 1000
Fair
8Ranked #111,527 of 493,952 crypto accounts tracked by TwitterScore.io
DEGEN NEWS
Rarible
Axie Infinity
Steve 🤙
Paris Hilton
Camilla McFarland
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About MATTEL's Twitter Score
MATTEL is a toy and entertainment company that built and subsequently shut down a branded digital-collectibles ecosystem. MATTEL's Twitter Score is 8.2 out of 1000 as of October 2026, ranking #111,527 among 493,952 tracked accounts.
MATTEL entered the NFT space with the launch of the Hot Wheels NFT Garage Series 1 in partnership with WAX blockchain in 2021. Distribution later shifted to the Mattel Creations platform, where Hot Wheels NFT Garage Series 4 made its debut. In January 2026, MATTEL permanently closed both the Hot Wheels Virtual Garage program and the Mattel Virtual Collectibles Marketplace, offering users a transfer bridge to move their collectibles to external Flow wallets before the shutdown.
MATTEL was formerly affiliated with Cryptoys and Boss Beauties, as well as with OnChain Studios, as part of its broader digital-collectibles efforts. MATTEL has 202,978 followers as of October 2026 and has published 26,271 posts. MATTEL has been mentioned by 320 accounts a total of 617 times.
MATTEL's portfolio includes Dapper and Digitoys.
Who follows MATTEL on X?
The accounts that follow MATTEL include 16 founders, 3 angel investors, 12 influencers and 2 VCs. Among them are DEGEN NEWS, Rarible, Axie Infinity, Steve, Paris Hilton and Camilla McFarland.
