Optimizely is an AI-powered marketing and digital experience platform that combines content management, experimentation, commerce, personalization, and analytics. Optimizely's Twitter Score is 14 out of 1000 as of October 2026, ranking #70,653 among 493,668 tracked accounts.
Optimizely was co-founded by Dan Siroker and Pete Koomen. The original business was acquired by Episerver on October 21, 2020, and the combined organization was rebranded as Optimizely on January 27, 2021. Optimizely is backed by Insight Partners.
Optimizely has raised significant financing across multiple rounds. A $58 million Series C in 2015 was led by Index Ventures, with participation from Andreessen Horowitz, Bain Capital Ventures, Battery Ventures, Benchmark Capital, and several other investors including Salesforce Ventures. In 2019, the company closed $105 million in financing, including a $50 million Series D led by Goldman Sachs Private Capital Investing with participation from Accenture Ventures. Optimizely has 28,850 followers as of October 2026 and has published 20,820 posts. The account has been mentioned by 166 accounts a total of 402 times.
Who follows Optimizely on X?
The accounts that follow Optimizely include 50 founders, 16 angel investors, 5 influencers and 20 VCs. Among them are Alexis Ohanian, Avichal Garg - Electric Capital, Emilie Choi, Antonio Garca Martnez agm.eth, Alex Atallah and TechCrunch.