THE DEMATERIALISED is a Web3 fashion platform and digital fashion NFT marketplace that sells intangible digital garments delivered as edited images, AR filters, or NFTs. THE DEMATERIALISED's Twitter Score is 30 out of 1000 as of July 2026, ranking #42,629 (top 10%) among 464,440 tracked accounts.
THE DEMATERIALISED was co-founded by Marjorie Hernandez and Karinna Grant as a platform focused exclusively on digital fashion, with no physical clothing sold. The platform has been cited alongside The Fabricant and DressX as part of a generation of digital-only fashion houses that distribute wearables as NFTs or augmented reality assets. Per Vogue Business, a garment THE DEMATERIALISED sold during Crypto Fashion Week generated enough demand to crash the site, with Marjorie Hernandez commenting on the event directly.
THE DEMATERIALISED has built a range of brand partnerships across the fashion industry. According to Vogue Business, these have included digitising Karl Lagerfeld's archives, phygitalising Rebecca Minkoff designs, and monetising work from digital-native creators. In April 2022, THE DEMATERIALISED integrated with Twig, allowing users to trade physical clothing for cash redeemable on the marketplace. THE DEMATERIALISED is affiliated with Lukso and was formerly affiliated with Tribute Brand.
THE DEMATERIALISED has 11,467 followers as of July 2026 on X and has published 5,052 posts. The account has been mentioned by 39 accounts a total of 339 times.
Who follows THE DEMATERIALISED on X?
The accounts that follow THE DEMATERIALISED include 105 founders, 17 angel investors, 91 influencers and 2 VCs. Among them are Gmoney, Soby, Josh Ong, Mika, OhhShiny and DFarmer.