Beluga is a crypto media, research, and newsletter platform that helps investors, traders, and industry professionals track news, markets, and emerging crypto projects. Beluga's Twitter Score is 58 out of 1000 (a Good rating) as of October 2026, ranking #15,176 (top 5%) among 498,071 tracked accounts.
Beluga operates the Beluga Brief, a newsletter published three times weekly covering market moves, key news, and upcoming crypto projects, with a reported readership of 100,000 investors, traders, whales, and CEOs. Content spans tokens, DeFi, NFTs, staking, and web3 games. Beyond the newsletter, Beluga runs a public trading wallet seeded with a starting balance of $100,000, as well as a Beluga Learn and Earn program, giving its audience multiple ways to engage with crypto markets.
Beluga also offers marketing services to crypto projects, including articles, interviews, and search engine marketing. The platform's CEO is Sonny Singh, who previously served as Chief Commercial Officer at BitPay. Will McKinnon serves as Chief Strategy Officer, having joined as Head of Content in 2023, and Pratik Bhuyan leads content, having begun crafting Web3 content at Beluga in early 2024.
Beluga is backed by Borderless Capital, Anagram, Aptos Labs, Blockchain Founders Fund, FIN Capital, 186 Ventures, UDHC, Dispersion Capital, 2 Punks Capital, Kyber Capital, and Rubik VC. Beluga has accumulated 117,872 followers as of October 2026 and published 19,098 posts on the platform. The account has been mentioned by 74 accounts, with 146 total mentions.
Who follows Beluga on X?
The accounts that follow Beluga include 140 founders, 33 angel investors, 125 influencers and 4 VCs. Among them are CL, Luca Netz, OpenSea, John Wang, Mario Nawfal and Thomas Tom Lee not drummer FundstratDirect.com.