Infinite Reality Enterprise is a former enterprise metaverse and immersive-technology division that operated under Infinite Reality before being folded into a broader rebrand. Infinite Reality subsequently rebranded as Napster Corp., and the @iR_Enterprise account now directs followers there, indicating it is no longer maintained as a standalone brand channel. Infinite Reality Enterprise's Twitter Score is 44 out of 1000 as of September 2026, ranking #20,884 (top 5%) among 486,860 tracked accounts.
Infinite Reality Enterprise traces its origins to Admix, an in-play advertising and monetization platform founded by Samuel Huber and Joe Bachle-Morris. Admix announced a $25 million Series B in October 2021, bringing its stated total funding to $37 million, with backing from investors including Elefund, Force Over Mass Capital, DIP Capital, Notion Capital, Speedinvest, Rocket Capital, Colopl Next, Sure Valley Ventures, Side Door Ventures, and Kuvi Capital. Following a pivot into Web3, Admix merged with LandVault and adopted that name in 2022, with Samuel Huber continuing as CEO.
Infinite Reality Enterprise was acquired by Infinite Reality in July 2024 for $450 million and renamed Infinite Reality Enterprise. Its work spanned bespoke immersive worlds, digital twins, and enterprise services, including metaverse activations for Hershey in Decentraland and World of Women in The Sandbox. Infinite Reality Enterprise also created an immersive digital twin of the DMCC Crypto Centre, featuring virtual meeting rooms, digital events, ecosystem-partner exploration, and an AI assistant. Its platform supported MetaMask and WalletConnect for connected-wallet NFT and virtual-land display, and it maintained affiliations with the UAE Ministry of Finance and Google Cloud.
Infinite Reality Enterprise has 24,916 followers as of September 2026 and has published 3,282 posts. It has been mentioned by 1 accounts, with 1 total mentions.
Who follows Infinite Reality Enterprise on X?
The accounts that follow Infinite Reality Enterprise include 154 founders, 39 angel investors, 116 influencers and 4 VCs. Among them are Udi Wertheimer, Loomdart, Mario Nawfal, DeFi Dad defidad.eth, Zeneca and Jake Brukhman.