MMERCH (@mmerch) — Twitter Score 65 out of 1000

MMERCH is a Web3 fashion brand that merges generative AI, NFTs, NFC-linked physical apparel, and on-demand manufacturing under the "Wearable Wallet™" concept. MMERCH's Twitter Score is 65 out of 1000 (a Good rating) as of October 2026, ranking #13,103 (top 5%) among 493,668 tracked accounts.

MMERCH was founded by Colby Mugrabi and has received $6.4 million in funding, with backing from Christie's Ventures. The brand is affiliated with Christie's, as well as Eon, Swarovski, artist Claire Silver, and Daniel Maegaard, also known as Seedphrase. Each garment carries an embedded NFC chip and a soul-bound token, tying the physical product to a verifiable on-chain identity.

MMERCH's debut collection of 960 hoodies sold out in three and a half days through a blind NFT drop, establishing the brand's model of pairing limited digital assets with physical wearables. MMERCH has published 9,688 posts on the platform and has been mentioned by 102 accounts a total of 571 times.

Who follows MMERCH on X?

The accounts that follow MMERCH include 204 founders, 30 angel investors, 166 influencers and 5 VCs, among them 6529, Farokh, Gmoney, Beeple, DeeZe and Mario Nawfal.