Candy (@CandyDigital) — Twitter Score 79 out of 1000

Candy is a sports and entertainment digital collectibles platform co-founded by Michael Rubin, Mike Novogratz, and Gary Vaynerchuk that was acquired by Futureverse in 2025. Candy's Twitter Score is 79 out of 1000 (a Good rating) as of July 2026, ranking #11,867 (top 5%) among 531,432 tracked accounts.

Candy launched with Major League Baseball as its first partner and built a catalog of licensed digital collectibles spanning sports and entertainment. The platform raised a Series A of $100 million at a $1.5 billion valuation, co-led by Insight Partners and SoftBank. Fanatics previously held a 60% stake in Candy before selling it in 2023, with Fanatics founder Michael Rubin citing doubts about NFTs as a sustainable standalone business. Candy subsequently raised a Series A1 led by Galaxy Digital and ConsenSys Mesh for an undisclosed amount.

Candy has built partnerships across major sports and entertainment properties, including NASCAR, WWE, DC Comics, and Netflix, and was formerly affiliated with Palm NFT Studio. The platform currently operates on Solana, and following the Futureverse acquisition, its collectibles library is planned for integration into The Root Network, Futureverse's own blockchain. Candy has accumulated 31,882 followers as of July 2026 and published 12,198 posts on the platform. Candy has been mentioned by 139 accounts, with 524 total mentions.

Who follows Candy on X?

The accounts that follow Candy include 210 founders, 37 angel investors, 197 influencers and 9 VCs. Among them are Solana, Threadguy, Udi Wertheimer, Joseph Lubin, Gary Vaynerchuk and DeeZe.